NUA Guest Post – The Mercedes Benz of Norwich Retailers Show
Joining the Norwich Fashion Week team during NFW16 were students from the Norwich University of the Arts. Several students working towards a BA (Hons) on the Fashion Communication and Promotion course experienced the week as it happened, with roles including assistants to the show coordinators and exclusive access for blog/vlog content. Student Jazmin Balfour blogs about the show which launched the week The Mercedes Benz of Norwich Retailers Show.
As I walked in to the show I saw the three Mercedes cars, parked out side with the models faces plastered over them. I knew from that moment the show would evoke a feeling of class. As I walked through the high aspect doors, I felt the rush. I nosed about looking at the beautiful men and women dressed up to the nines waiting with anticipation for the show to start.
The lights went down and the music started, perfectly matching the tone of the evening. Together male and female models, ranging from smaller sizes to plus sizes, graced the catwalk – a reminder to me of how we should define people, we are all beautiful no matter what size or gender.
Ladies had beautiful plaits and the men cool slicked back hair, each look matched perfectly to the outfits. In particular I was transfixed by the contrast of virginal whites from Ginger and the brightly coloured socks of House of Fraser. And who would thought double denim could ever be so cool? Forget about 90’s rock bands – GAP provided us with a set more reminiscent of Sons of Anarchy.
Two models stole the show, every item worn with pure elegance – you couldn’t keep your eyes off them. Nigel and Bill, the original hipsters and clearly innovators and early adopters of the beard trend.
By the end of the show each individual was beaming, what a fantastic kick off for the week ahead. Both the drinks and conversation started flowing at the bar. Being able to talk to stylist, journalist, hair and make up artist, photographers and models alike all under one roof was a buzz. I suspect creatively bouncing ideas off each like this inspired what we have seen a moment ago.
The party concluded next door at Gonzos tea rooms, here the dancing began. The show had brought people together, forging connections in the most relaxed setting and turning this rainy Thursday night into a clear night full of stars.
Written by Jazmin Balfour
BA(Hons) Fashion Communication and Promotion Year 1
Norwich University of the Arts
Edited by Alex Hill
Director Norwich Fashion Week